artgerl

“THAT’S A GOOD IDEA. LET’S RUN WITH IT.”

When we are looking for ideas, we have a tendency to stop looking and start implementing with the first good idea that comes to mind. Unfortunately, that means that any great ideas you might have had, which you spend more time thinking about, are lost. Moreover, good ideas can often be developed into significantly better ideas with a little creative thought. So, don’t think of a good idea as an end—rather think of it as a beginning of the second stage of creative thought.